Busting myths on clean eating and more – Last Week at Amrutam14.09.2021

Here’s a glimpse of what happened at Amrutam last week!

What’s new at Amrutam

  • Did you know the term “clean eating” doesn’t have anything to do with food being clean or dirty? It simply involves choosing minimally processed, real foods that provide maximal nutritional benefits. The idea is to consume foods that are as close to their natural state as possible. Read more about clean eating here.
Covid care diet

A quote we like

“Don’t let yesterday use up too much of today.”

Amrutam recognitions

  • We are so happy to share with you that Amrutam’s Kumkumadi Oil was featured in this edition of Pinkvilla. The issue read the following:
Amrutam Kumkumadi Oil
  • “A variety of Natural Oils, most notably Saffron and Coconut Oil have been used all over the world to obtain smooth and hydrated skin within minutes. Using these is as simple as warming some oil and applying it in a circular motion onto your face. Let the oil rest for about a minute before wiping it away and voila, you should already see a visible softness and glow.”
  • Thank you for all the love and support you continue to shower on us! We are supremely grateful. 😊

Creators we collaborated with

  • As part of our Nutrition Week campaign, we spoke to Amrita Kaur, Ayurvedic Chef & Food Content Creator who is famously known as @amritaoflife on Instagram about all things food, Ayurveda and mindfulness. You can check out her live session here.

Articles you might enjoy reading

  • This brother-sister duo turned their father’s loss-making business around, seeing 250 pc growth in a year
  • In July 2017, Agnim and Stuti revamped Amrutam and rebranded its products. From supplying herbal medicines to medical stores and doctors, Amrutam started selling premium personal as well as healthcare OTC products online, through their website, and directly to the consumers (D2C). Stuti says the company was running conventionally till then. When they entered the business, the first thing they did was to make an online presence. Agnim had tech know-how and he built the website by himself and also took to social media and started posting on Facebook. Agnim and Stuti were initially worried as they didn’t have any customers upfront. They were just sitting behind laptop screens and waiting for the sale to happen. After a month, in August 2017, Amrutam received its first online order from Varanasi, and since then, there was no looking back.
  • Malts & the Right Way to Consume them
  • Ayurvedic practitioners have used Malts to treat various conditions and sicknesses throughout the course of history. Although the malt-making process has evolved with time, the basic principle of hand brewing and extracting every bit of medicinal element from the ingredients have remained unchanged. Each and every batch of malt that we produce at Amrutam is made lovingly from naturally sourced herbs and spices. Making even a single batch of malt is extremely time-consuming (it takes around three months of processing!). However, we at Amrutam continue to manufacture them as we understand the potent curative nature of these formulations. Now that we have some clarity about the process, let us talk about the product itself.

An Amrutam Expert’s tip on health and wellness

  • This week we have our expert from Amrutam.Global Dr. Shilpa Thengil sharing her special tips on improving overall health and wellbeing!
  • The practice of mild purificatory therapies with physician supervision at Ritu Sandhi (junction between 2 seasons) prepares our bodies and help increase our natural resistance.
  • If you are looking for a holistic solution for your overall health and wellness, look no further! Book a consultation with Dr. Shilpa Thengil on Amrutam.Global today. 

That’s all for this week at Amrutam!

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